Empowering people to nurture their voices.
Born and raised in New York City, I’m one of five children and the daughter of a writer. I came of age steeped in the book world and storytelling was the currency of my childhood.
In 2002 I began my career in the heart of investigative journalism at The Nation magazine. It was post-9/11 New York, and as the first web intern I got to cover anti-war protests and protests of corporate corruption and help edit the online magazine. I moved on to spend eight and a half years as a publicist and editor at Vintage and Anchor Books, the paperback division of the Knopf Doubleday Publishing Group at what is now Penguin Random House, LLC. There I built a foundation in publishing by working with the some of the best minds in the industry. I promoted hundreds of award-winning and bestselling authors, including Bill Clinton, Dani Shapiro, Oliver Sacks, Andrew Solomon, Chimamanda Ngozi Adichie, and Mary Gaitskill. I learned how to weave books into the cultural conversation through high-profile publicity campaigns, even as I slowly witnessed the shrinking space for traditional publishing in book review pages and through author tours. After working at Random House, I moved on to join Jane Friedman’s innovative ebook company Open Road Integrated Media, where I had a front-row seat to the digital revolution in publishing and saw firsthand the dizzying array of new opportunities and challenges that writers faced.
I launched Lisa Weinert Consulting (LWC) in 2011 to advocate for and guide writers as they explore the vast new world of publishing in the digital age. My goal is to marry the best practices in traditional publishing with all the new opportunities digital publishing affords while keeping authors at the center of the process. Over the years, I have produced dozens of book projects at every stage of development. I have worked with major publishers like Audible, Library of America and The Feminist Press as well as major authors such as Ethan Nichtern and startup projects like Hearts on Fire, by Jill Iscol, with a foreword by Bill Clinton, and online serial publisher SerialBox.
Alongside my publishing career, I became a committed yoga student. In this practice, I experienced subtler forms of storytelling—the stories we hold in our bodies. I fell in love with yoga when I was struggling with acute depression in college. In my first class, I entered a back-bending posture and felt relief and hope for the first time in many months. I was hooked. I completed a 500-hour YogaWorks Teacher Training in 2014 and discovered the profound healing power of restorative yoga. I continued to study with Jillian Pransky and received certifications in restorative and therapeutic yoga as well as in trauma informed yoga with Exhale to Inhale.. Motivated by my healing journey and my dedication to promoting stories, I partnered with the Kripalu Center for Yoga and Health to create the debut annual Narrative Healing: Unlock the Power of Storytelling. Supporting storytelling is my life’s work because I believe there is valuable life saving medicine in our stories that can heal us personally and as a society.